Case Studies

Siku // 3D Launch Materials // 2022

︎For Siku’s launch at Superchief NFT Gallery during NFT.NYC, I created a variety of visuals to match their current (loose) brand guidelines as well as fitting within the context of NFT.NYC. I created a poster format inspired by NYC subway graphic design as well as custom 3D versions of some of their IP.

Melted // 3D Campaign & Experience // 2022

︎I have been working with Melted, a cannabis startup, in the creation of an ongoing campaign that spans across media types, from social content to retail displays to pop up experiences at music festivals in collaboration with Jars, a national cannabis dispensary brand.

Chillrx // 3D & Motion Design // 2022

︎The branding of CHILLPILL/CHILLRX allowed me to have a lot of fun and go crazy with the 3D I created for them. With CHILLRX, for the final NFTs I was managing lighting, rendering, and color which also meant I was managing artist timelines to get all assets under a very short deadline of about 6 weeks with two rounds. I also developed a technique for layering mixed media NFTs outside of photoshop, so we wouldn't have to send everything to a render farm separately and the developer didn't need to touch blend modes in photoshop.